How To Sell A House Near A Busy Road

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How to Sell a House Near a Busy Road (Plus the Surprising Upsides)

By  | Dec 13, 2017
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If you're wondering how to sell a house near a busy road, you probably know that the vroom, vroom, vroom of traffic right outside a bedroom window can deeply affect the value of a home. People on the hunt for their dream home may be turned off by all that traffic. Then again, selling a home near a busy road can be done—and there are even some surprising upsides. Here's what you need to know.

Benefits of selling a home on a busy street

When it comes to exposure and spreading the word, there may be no better house to sell than one that's on a busy road, points out Sheryl Simon, principal of Benoit Mizner Simon & Co. Real Estate in Wellesley, MA. After all, many drivers will have no choice but to drive by your house, and they're bound to see that "For Sale" sign on your lawn.

Another potential plus? Busy roads may appeal to some home buyers if it means they'll have an easier work commute. And if you're on the main strip in town, this also means you have plenty of stores, restaurants, and other attractions nearby, which might appeal to people who like to walk to the cafe or yoga studio down the block.

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Last but not least, while a busy road nearby might not be ideal for all, at least it's self-evident: Anyone who checks out your home can clearly see that it's on a busy street. So if a buyer has seen your house and still seems interested, you have little reason to worry about the road after that point.

How to sell a house near a busy road

All that said, selling a house on a busy street may take a little more work, says Michele Lerner, author of "Homebuying: Tough Times, First Time, Any Time." She suggests focusing on landscaping to minimize the impact of the busy street.

"Perhaps plant shrubs or trees along your property line or add a stone wall or wood fence to provide protection and a visual barrier from the road," Lerner says. (Fences also appeal to parents or pet owners who may worry their little loved ones might wander into traffic.)

Adding a water feature could also help muffle any traffic noise. "Spruce up the yard away from the road—whether it's front or back—so buyers can imagine themselves spending time there on a couple of lounge chairs or a hammock," Lerner suggests.

As for any noise people might hear from inside the house, it may be smart to install noise-reducing windows to allay buyers' concerns. Why make buyers guess whether soundproof windows can work wonders when you can show them with pin-drop silence right at rush hour?

And noise aside, "If the road is visually unappealing, then you may want to add more window treatments to minimize the view," Lerner says. "Just be careful with your budget before investing in any high-dollar improvements, because you’ll want to make your money back when you sell." (Or just clarify in your deal that you're taking those curtains with you.)

See if you can sell your home as commercial property

If you're having trouble attracting buyers to set up house in your abode, don't despair. Kathryn Bishop of Kathryn Bishop Realty in Studio City, CA, recommends checking the zoning to see if your property can be used for commercial purposes.

"Typically a residential home on a busy street has a market value that is lower than comparable comps on the nearby quiet streets," she notes. "You have to adjust the price lower for the noise and car emissions. However, if it has commercial use, the market value will be comparable to other commercially used properties in the same or similar neighborhoods."

This is because commercial retailers—unlike residents—actually want that drive-by traffic.

A final bit of advice comes from Lerner: "You'll likely need to compromise a bit on the price or wait a little longer for the right buyer to come along," she says. But rest assured, "your efforts to make every other aspect of your home as appealing as possible should eventually pay off."

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Shawn Senecal

I'm a Licensed Realtor servicing the Davenport, Haines City, Kissimmee, Orlando, Poinciana, and Clermont areas. I specialize in helping investors and residential clients buy and sell their homes. I un....

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